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文件名称:Business Modeling and Data Mining
文件大小:6.92MB
文件格式:PDF
更新时间:2022-01-04 16:02:53
Business Mod Data Mining
Business Modeling and Data Mining demonstrates how real world business problems can be
formulated so that data mining can answer them. The concepts and techniques presented in this
book are the essential building blocks in understanding what models are and how they can be used
practically to reveal hidden assumptions and needs, determine problems, discover data, determine
costs, and explore the whole domain of the problem.
This book articulately explains how to understand both the strategic and tactical aspects of any
business problem, identify where the key leverage points are and determine where quantitative
techniques of analysis--such as data mining--can yield most benefit. It addresses techniques for
discovering how to turn colloquial expression and vague descriptions of a business problem first into
qualitative models and then into well-defined quantitative models (using data mining) that can then
be used to find a solution. The book completes the process by illustrating how these findings from
data mining can be turned into strategic or tactical implementations.