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文件名称：douding_LBS_Case_Book2017.pdf
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伦敦商学院2017年case book
Cases are real-life business problems, usually complex
or ambiguous enough that a management team engages
valuable consulting support to solve them. We hope you
will approach the cases in this Official LBS Case Book, not
with the narrow aim of convincing employers to hire you,
but with a spirit of intellectual curiosity that drives your
enjoyment of the interview process and a problem-solving
career beyond that.
Case interviews are not just used by consulting firms.
Other firms use them in business school hiring, especially
for internal consulting and corporate strategy roles, and
they are a great way to hone your business problem solving
skills.