文件名称：游戏分析学
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Game Analytics
Magy Seif El-Nasr Anders Drachen Alessandro Canossa Editors Game Analytics Maximizing the Value of Player Data Game Analytics Magy Seif El-Nasr • Anders Drachen Alessandro Canossa Editors Game Analytics Maximizing the Value of Player Data Editors Magy Seif El-Nasr Anders Drachen College of Computer and Information Science College of Arts, Media and Design College of Arts, Media and Design Northeastern University Northeastern University Boston, MA, USA Boston, MA, USA Institute of Communication and Psychology Aalborg University Alessandro Canossa Copenhagen, Denmark College of Arts, Media and Design & Center for Computer Games Research Game Analytics Northeastern University Copenhagen, Denmark & IT University of Copenhagen Boston, MA, USA & Copenhagen, Denmark Chapter 6 was created within the capacity of an US governmental employment. US copyright protection does not apply. Chapter 26 is published with kind permission of Her Majesty the Queen Right of Canada. ISBN 978-1-4471-4768-8 ISBN 978-1-4471-4769-5 (eBook) DOI 10.1007/978-1-4471-4769-5 Springer London Heidelberg New York Dordrecht Library of Congress Control Number: 2013933305 © Springer-Verlag London 2013 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, speci fi cally the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on micro films or in any other physical way, and transmission or information storage and retrieval, elec