尼尔森 改变商城的想法

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文件名称：尼尔森 改变商城的想法
文件大小：1.14MB
文件格式：PDF
更新时间：2014-08-01 04:24:54
nielsen Over the last 20 years the retail industry has consistently innovated to drive sales, creating new store formats, new services and new ways to communicate with consumers. With a greater focus on the Perimeter of the store (deli, bakery, meat and seafood, produce, prepared meals, etc.), few innovations have targeted Center Store, leaving it vulnerable to value retail players.