文件名称：广告计算学课件 Introduction tocomputational advertising
文件大小：724KB
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更新时间：2013-09-23 04:20:32
广告计算
Introduction tocomputational advertising Outline From IR to IS Advertising on the Web • The evolution of Web advertising • Terminology • History Advertising setting and problems • Display ads • Sponsored search • Content match The economics of Web advertising Conclusion 广告计算学概述 帮助您入门广告计算学