Data Analytics Making Smart Marketing Decisions

时间:2021-06-23 15:34:21
【文件属性】:

文件名称:Data Analytics Making Smart Marketing Decisions

文件大小:10.13MB

文件格式:ZIP

更新时间:2021-06-23 15:34:21

数据分析

Creating Value with Big Data Analytics provides a nuanced view of big data development, arguing that big data in itself is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors’ extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data.


【文件预览】:
Creating Value with Big Data Analytics Making Smart Marketing Decisions
----CVBDA.zip(4.31MB)
----CVBDA.pdf(7.29MB)

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