Information rules: a strategic guide to the network economy

时间:2012-09-21 17:17:32
【文件属性】:
文件名称:Information rules: a strategic guide to the network economy
文件大小:2.95MB
文件格式:PDF
更新时间:2012-09-21 17:17:32
Information Rules The book uses a range of products from the network economy to outline strategies for pricing information goods. These range from the obvious (introductory pricing, competitive upgrades, basic versus deluxe) through to more complex strategies such as versioning (producing different versions of a product for different groups of customers - and charging different prices accordingly).

网友评论

  • 在网上找了很久,终于找到了,十分感谢楼主分享。清晰度还算可以。
  • 较清晰,看的还行。网络经济学,互联网商业。
  • 在意大利修的Economics for The Digital Society课程老师要求的教材之一。文字版的。但是排版看着,有一点点奇怪,不影响就是了。
  • 在filecrop上找了很久的东西,内容对network industry有较深的叙述。