如何跟踪特定按钮号召性用语的Google分析中的互动和转化?

时间:2022-01-13 15:21:30

I have a product page with the following call to actions: 1) Add Monogramming 2) Add Personalization 3) Add Product to Bag

我有一个产品页面,其中包含以下调用操作:1)添加字母组合2)添加个性化3)添加产品到袋子

'Add Monogram' button will make the text entry field visible to user to enter their monogram characters.

“添加会标”按钮将使用户可以看到文本输入字段以输入其字母组合字符。

'Add Personalization' will confirm the monogram addition to the product the user is viewing.

“添加个性化”将确认用户正在查看的产品的会标添加。

'Add to Bag' will convert to bag.

'添加到包'将转换为包。

I would like to report against the following:

我想报告以下内容:

Product #, # of prod page views, # monogram views (when 'add monogram' was clicked', # of monogram added ('add personalization' clicked), # of products w/ monogram added to bag ('add to bag' clicked), #units, $total of product added, $total product completed checkout

产品#,prod页面浏览量#,monogram视图(点击'添加会标'时',添加会标#(点击'添加个性化'),添加到包中的产品数#(点击'添加到包') ),#unit,$添加的产品总数,$总产品完成结帐

Any suggestions on what the best way to track this?

有关跟踪此内容的最佳方法的任何建议吗?

1 个解决方案

#1


For simple tracking of buttons clicks you can use Universal Analytics Events:

要简单跟踪按钮点击次数,您可以使用Universal Analytics Events:

<button id="add_to_bag">Add to bag</button>

<script>
var addToCartButton = document.getElementById('add_to_bag');
addListener(addToCartButton, 'click', function() {
  ga('send', 'event', 'Buttons', 'Add to cart click', 'Product name');
});
</script>

But if you want to track a full sales cycle(how many products was shown, detaily viewed, added to cart, removed from cart, sold, etc.) I recommend you to use Universal Analytics Enhanced Ecommerce.

但是,如果您想跟踪完整的销售周期(显示的产品数量,详细查看,添加到购物车,从购物车中移除,销售等),我建议您使用Universal Analytics增强型电子商务。

#1


For simple tracking of buttons clicks you can use Universal Analytics Events:

要简单跟踪按钮点击次数,您可以使用Universal Analytics Events:

<button id="add_to_bag">Add to bag</button>

<script>
var addToCartButton = document.getElementById('add_to_bag');
addListener(addToCartButton, 'click', function() {
  ga('send', 'event', 'Buttons', 'Add to cart click', 'Product name');
});
</script>

But if you want to track a full sales cycle(how many products was shown, detaily viewed, added to cart, removed from cart, sold, etc.) I recommend you to use Universal Analytics Enhanced Ecommerce.

但是,如果您想跟踪完整的销售周期(显示的产品数量,详细查看,添加到购物车,从购物车中移除,销售等),我建议您使用Universal Analytics增强型电子商务。