what's difference between google analytics and tag manager? i understand that in tag manager we can create tags and firing rules etc. but can i use/install both google analytics and tag manager scripts in the same website?
谷歌分析和标签管理器有什么区别?我知道在标签管理器中我们可以创建标签和解雇规则等但我可以在同一个网站上使用/安装谷歌分析和标签管理器脚本吗?
we use google analytics to drill down many kinds of data such as demographics, locations, browser version, OS etc.
我们使用谷歌分析来深入挖掘各种数据,如人口统计数据,位置,浏览器版本,操作系统等。
we use tag manager to count number of downloads (like how many times a particular pdf file has been downloaded), how many times a button on the form has been clicked etc.
我们使用标签管理器来计算下载次数(比如下载特定pdf文件的次数),单击表单上的按钮的次数等。
so my question is, can i install both google analytics and tag manager scripts in the same websites? what's the best practice?
所以我的问题是,我可以在同一网站上安装谷歌分析和标签管理器脚本吗?什么是最佳做法?
1 个解决方案
#1
Yes, you can. But be sure to add GA tag with the same ID only once (using GTM or directly).
是的你可以。但请确保仅使用相同的ID添加GA标记一次(使用GTM或直接)。
GTM implementation gives you much more flexibility with tags configuration and less dependence on developers.
GTM实现为标签配置提供了更大的灵活性,减少了对开发人员的依赖。
#1
Yes, you can. But be sure to add GA tag with the same ID only once (using GTM or directly).
是的你可以。但请确保仅使用相同的ID添加GA标记一次(使用GTM或直接)。
GTM implementation gives you much more flexibility with tags configuration and less dependence on developers.
GTM实现为标签配置提供了更大的灵活性,减少了对开发人员的依赖。