You must specify a valid lifecycle phase or a goal in the format : or :[:]:. Available lifecycle phases are: validate, i

[ERROR] Unknown lifecycle phase "mvn". You must specify a valid lifecycle phase or a goal in the format <plugin-prefix>:<goal> or <plugin-group-id>:<plugin-artifact-id>[:<plugin-version>]:<goal>. Available lifecycle phases are: validate, initialize, generate-sources, process-sources, generate-resources, process-resources, compile, process-classes, generate-test-sources, process-test-sources, generate-test-resources, process-test-resources, test-compile, process-test-classes, test, prepare-package, package, pre-integration-test, integration-test, post-integration-test, verify, install, deploy, pre-clean, clean, post-clean, pre-site, site, post-site, site-deploy. -> [Help 1]
org.apache.maven.lifecycle.LifecyclePhaseNotFoundException: Unknown lifecycle phase "mvn". You must specify a valid lifecycle phase or a goal in the format <plugin-prefix>:<goal> or <plugin-group-id>:<plugin-artifact-id>[:<plugin-version>]:<goal>. Available lifecycle phases are: validate, initialize, generate-sources, process-sources, generate-resources, process-resources, compile, process-classes, generate-test-sources, process-test-sources, generate-test-resources, process-test-resources, test-compile, process-test-classes, test, prepare-package, package, pre-integration-test, integration-test, post-integration-test, verify, install, deploy, pre-clean, clean, post-clean, pre-site, site, post-site, site-deploy.
    at org.apache.maven.lifecycle.internal.DefaultLifecycleExecutionPlanCalculator.calculateLifecycleMappings(DefaultLifecycleExecutionPlanCalculator.java:246)
    at org.apache.maven.lifecycle.internal.DefaultLifecycleExecutionPlanCalculator.calculateMojoExecutions(DefaultLifecycleExecutionPlanCalculator.java:217)
    at org.apache.maven.lifecycle.internal.DefaultLifecycleExecutionPlanCalculator.calculateExecutionPlan(DefaultLifecycleExecutionPlanCalculator.java:127)
    at org.apache.maven.lifecycle.internal.DefaultLifecycleExecutionPlanCalculator.calculateExecutionPlan(DefaultLifecycleExecutionPlanCalculator.java:145)
    at org.apache.maven.lifecycle.internal.builder.BuilderCommon.resolveBuildPlan(BuilderCommon.java:96)
    at org.apache.maven.lifecycle.internal.LifecycleModuleBuilder.buildProject(LifecycleModuleBuilder.java:109)
    at org.apache.maven.lifecycle.internal.LifecycleModuleBuilder.buildProject(LifecycleModuleBuilder.java:80)
    at org.apache.maven.lifecycle.internal.builder.singlethreaded.SingleThreadedBuilder.build(SingleThreadedBuilder.java:51)
    at org.apache.maven.lifecycle.internal.LifecycleStarter.execute(LifecycleStarter.java:128)
    at org.apache.maven.DefaultMaven.doExecute(DefaultMaven.java:307)
    at org.apache.maven.DefaultMaven.doExecute(DefaultMaven.java:193)
    at org.apache.maven.DefaultMaven.execute(DefaultMaven.java:106)
    at org.apache.maven.cli.MavenCli.execute(MavenCli.java:863)
    at org.apache.maven.cli.MavenCli.doMain(MavenCli.java:288)
    at org.apache.maven.cli.MavenCli.main(MavenCli.java:199)
    at sun.reflect.NativeMethodAccessorImpl.invoke0(Native Method)
    at sun.reflect.NativeMethodAccessorImpl.invoke(NativeMethodAccessorImpl.java:62)
    at sun.reflect.DelegatingMethodAccessorImpl.invoke(DelegatingMethodAccessorImpl.java:43)
    at java.lang.reflect.Method.invoke(Method.java:498)
    at org.codehaus.plexus.classworlds.launcher.Launcher.launchEnhanced(Launcher.java:289)
    at org.codehaus.plexus.classworlds.launcher.Launcher.launch(Launcher.java:229)
    at org.codehaus.plexus.classworlds.launcher.Launcher.mainWithExitCode(Launcher.java:415)
    at org.codehaus.plexus.classworlds.launcher.Launcher.main(Launcher.java:356)

原因1：

使用Eclipse Maven插件[Run As]-[Maven build]时并未为其指定goal或phase 
解决方法： 
在pom.xml中找到 <build> 节点，在里面加上<defaultGoal>compile</defaultGoal>即可

原因2： 
使用Eclipse Maven插件[Run As]-[Maven build]时多输入了mvn命令 
，因为Eclipse Maven插件已经帮你加上了mvn的命令前缀，再手动输出mvn clean install之类的 命令就会变成mvn mvn clean install

转http://blog.csdn.net/syj313/article/details/46343587